Femagene Rebrand

Case Study

The Brief

Regain relevance with an evolving female audience.

Our Response

We relaunched Femagene with a bold new identity and the empowering #unapologetically_me positioning.

The Results

A 53% increase in sales and a Gold winner at the 2024 SHOP Awards.

Through a 360° campaign spanning TV, social, and in-store, we reignited brand connection – driving a 53% sales increase and winning Gold at the 2024 SHOP Awards.

Campaigns That Connect. Stories That Sell. From Insight to Impact: See What We’ve Done.

We develop Till to TV campaigns that ensure the overarching strategy and creative concept align seamlessly across all platforms.