wHAT WE do works

We’ve been building brands and boosting baskets since 1999. 

WHO WE ARE

Integer\Hotspot is a strategic, integrated, full-service yet specialised agency.

Our name has become synonymous with results-driven strategy and Till to TV™ campaigns that drive conversion, grow categories and build lasting client partnerships.

Founded in 1999 by Di Wilson — a pioneer in shopper marketing with over 30 years of experience — Integer\Hotspot was built on the belief that shopper-focused creativity could do more than just marketing. Under Di’s leadership, the agency has grown into a proudly South African powerhouse with global roots.

Our leadership team has been with us almost since day one: Gavin Meek leading creative since 2000, Anita George-Kuhn driving operations for over 20 years and Sonia Correia shaping strategy with deep insight. Together, they deliver daily impact alongside their teams.

We acquired the African licence for The Integer Group® in 2017 and have continued delivering great work that works and with our capabilities across brand strategy, integrated campaigns,  CI development, packaging and in-store activations, all through a shopper lens.

We act on insights and innovation and it shows in our clients’ results.

We also champion industry growth through Shop! SA, the local chapter of the global association for shopper marketing, founded and led by Di to build talent and celebrate excellence.

At Integer\Hotspot, we’re committed to building stronger bridges between brands and shoppers and delivering great work that works.

Because when it comes to shopper marketing, we don’t just talk shop. We do shop!”

Passionate.
Honest.
Bold.
No limits. Just greatness.

meet the team

Big Thinkers. Bold Doers.

Di Wilson

CEO

Sonia Correia

Lead Strategist

Anita George-Kuhn

Operations and Production Director

Gavin Meek

Creative Director

Mel Moeketsi

GROUP ACCOUNT DIRECTOR

Makagiso Mokoena

ACCOUNT DIRECTOR

Nande Myamya

JUNIOR BRAND STRATEGIST

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Fuelled by creativity. Driven by insight. Inspired by each other.

We develop Till to TV campaigns that ensure the overarching strategy and creative concept align seamlessly across all platforms.