Bic Brand Campaign

Case Study

Create brand love to drive choice in a category where parity is on the rise, value is the driver of choice, and relevance is decreasing. We created a 360-degree campaign with messaging tailored to specific touch points, elements, and retailers.

The Brief

Our Response

The Results

Campaigns That Connect. Stories That Sell. From Insight to Impact: See What We’ve Done.

We develop Till to TV campaigns that ensure the overarching strategy and creative concept align seamlessly across all platforms.